🔗 One red paperclip

🔗 Internet culture

One red paperclip is a website created by Canadian blogger Kyle MacDonald, who bartered his way from a single red paperclip to a house in a series of fourteen online trades over the course of a year. MacDonald was inspired by the childhood game Bigger, Better. His site received a considerable amount of notice for tracking the transactions. "A lot of people have been asking how I've stirred up so much publicity around the project, and my simple answer is: 'I have no idea'", he told the BBC.