Topic: Marketing & Advertising (Page 4)
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🔗 Overchoice
🔗 Business
🔗 Psychology
🔗 Marketing & Advertising
🔗 Sociology
🔗 Media
🔗 Retailing
🔗 Home Living
Overchoice or choice overload is the paradoxical phenomenon that choosing between a large variety of options can be detrimental to decision making processes. The term was first introduced by Alvin Toffler in his 1970 book, Future Shock.
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- "Overchoice" | 2023-10-29 | 10 Upvotes 3 Comments